Trade Marketing Executive- FMCG

Job Reference: DMSIP6058

Salary: €55000 - €450000 per annum

Salary per: Annum

Job Duration:

Job Start Date:

Job Description

Do you want to work in a new and exciting channel and be part of a close-knit collaborative team? My Client has gone through tremendous growth with a real focus on a new and emerging channel and along with a focus on traditional avenues; they are now looking for a Trade Marketing Executive to join the team.

My Client is a leading multinational in its field; have high expectations over the next 5 years and due to the success of the Irish office; it was identified as one of the countries to launch the new portfolio! Quite simply; if you have proven trade marketing experience;

Why this company and why this opportunity?

In this role, you will report to a fair and highly motivated Marketing Manager who will give you both the support and autonomy to succeed. There are 4 people on the Marketing team and collaboration is key. You must be personable; open with ideas and share in success. They are based in Dublin West; there is on- site parking.

** an attractive element to the role is that you will gain exposure and will interact with all teams in the company. An attractive Remuneration package is on offer with room for career progression. **

You must be commercial; have strong influencing skills and ability to prioritise your work and activity is key to success. Another selling point to the role is that close to full Bonus has been paid out to all members of the marketing team in the last 3 years due to their success!

Key Responsibilities

  • Development of trade segment operational plans as part of annual Business Planning Process.
  • Deliver ongoing execution of channel plan with focus on Key Account plans and support required to deliver annual targets.
  • Shape & Input into Initiative planning briefs for cycle activation tools & materials to ensure local market requirements and regulations are met.
  • In conjunction with Key Accounts, develop activation plan for annual schedule of all trade events including Trade Shows.
  • Update and distribute pricing materials and communications to the trade and internal stakeholders to reflect pricing movements within the market.
  • Manage the implementation of market furniture strategy and take ownership for the management of furniture in the market including future developments, management of suppliers and third-party relationships..
  • Develop and maintain portfolio merchandising practices and guidelines appropriate for the market and support with necessary implementation training.
  • Through regular field visits and understanding of brand performance metrics, identify additional market focused trade activity opportunities and work with planning teams to ensure local requirements can be executed in a timely manner.
  • Input to competitor analysis by understanding competitor activity by trade segment, and sharing this with the Cluster Market and Competitive Intelligence team.
  • Evaluate trade activity and gain insight to inform future activity. Ensure insights and recommendations are shared with internal stakeholders.

Performance Indicators

  • Executional KPIs
  • Customer satisfaction from Market Manager, feedback & departmental feedback.
  • Budget Management
  • Delivery of appraisal objectives

Key Requirements

  • Strong communication skills with ability to deliver key messages succinctly
  • Strong organisational and administrative skills
  • Advanced presentation skills; willingness to learn and have a collaborative approach is key.
  • Ability to prioritise and take ownership,

For more information please contact Denis Mac Sweeney on 087 977 2742 or email Denis at . All applications will be treated confidentially.

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